About

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I am the Director of Technology for Patronpath, a Marketing and eCommerce company serving the retail food and restaurant industry.

Prior to Patronpath, I was a Product Manager and Integration Consultant for ExactTarget, a permission-based Email Service Provider that was named one of the fastest growing private companies in the country by Inc magazine.

Recent Work:

You can find me educating folks about Blogs, Search Engine Optimization and Social Media at Webcamp, a regional technology camp that is run by Bitwise Solutions here in Indianapolis. I also had the pleasure working with Chris Baggott in the very early days, developing the concept that has become Compendium Blogware.

Doug’s Marketing Technology Career

Before leaving the Newspaper Industry behind in 2001, I was a Database Marketing Manager and Consultant in the Industry for over a decade, where I led, designed, implemented, integrated, and developed geographic information systems, marketing data warehouses, retention analysis applications, and marketing strategies for Newspapers in the United States and Canada. My strategies led to increased business to business advertising, direct marketing, database marketing, and circulation customer retention improvements. I was nominated for the NAA’s 20 under 40 in the industry.

Letters and articles I have written have been published in the Newspaper Association of America’s Presstime Magazine, The NAA’s Circulation Federation Magazine, Business 2.0, The Indianapolis Business Journal, The Indianapolis Star, The Virginian-Pilot, Connections - an Industry Publication for the Email Marketing Industry and Web Design Magazine. You can also watch a television interview of me on the about page at I Choose Indy! or listen to a podcast with Paul Dunay of the Buzz Marketing podcast.

I have worked with and developed in virtually every platform and language. Everything from GIS applications utilizing ESRI, MapInfo, Google… to simple widgets. I would not classify myself as a programmer, I’m much more comfortable as a technologist who can span the gap between the business folks and the developers. For over a decade, I’ve put that talent to use with marketing applications and integrations.

For the last year, I’ve been actively speaking at local conferences and consulting with a number of clients on blogging and social networking. I am currently launching a new business, DK New Media, a company with the primary purpose of assisting corporations leverage new media for advertising, marketing and public relations.

Some Recognition of my Achievements

Top 10 Business Blogs in the Midwest: This award is a real treat. To be recognized nationally is really cool, but an award from your back door or your industry is just a great honor. This is both!

Successful and Outstanding BlogThe Marketing Technology Blog has been named an Official SOB. SOB is a Successful and Outstanding Blog or Blogger.

Advertising Age Power 150 Marketing BlogsThe Marketing Technology Blog is also featured in the Top 100 of Advertising Age’s Power 150 Marketing Blogs on the Web!

Douglas Karr
digital and database marketer
View Douglas Karr's profile on LinkedIn

On a personal note:

I’m a proud single father of two fantastic kids, Bill and Katie. I’m also a Desert Shield/Desert Storm Veteran.

Douglas Karr meeting Seth GodinHere’s a picture of Seth Godin and me. Seth has been an inspiration to me, ultimately leading me to leave the Newspaper Industry and pursue online strategies full time. I’m sure he doesn’t remember me or the picture (he may remember the lady in front of me who kept wanting him to kiss her on the cheek… he firmly but politely declined). I won’t forget meeting him or getting his autograph on my copy of Permission Marketing.

If you would like to contact me, please utilize my contact form or you can give me a call at 317.412.5660. I live and work in Indianapolis, Indiana but have clients throughout the United States and Canada.