The Long Tail of Commenting: Never Blog Alone
Part of the success of my blog has been reaching out to others. On a daily basis, I read other blogs and websites and comment when I think I can add some voice to the conversation. I don’t do it thinking that it’s going to help my blog; rather, I do it to correct information I think is wrong, encourage folks who I think are doing a great job, and add supporting material to arguments that others make.
I’ve spoken about the dramatic growth I’ve had with my blog, but tonight I did some analysis… how much has my commenting and inclusion in other conversations resulted in my blog being visited? How many visits have I attained through networking like this?
26.13% of visits to my site are through connections I’ve made through other sites! In addition, the number of page views of those visits is 1.86 pages versus 1.61 page views of those that find my site through search and other means. Wow! I hate to throw out the term flippantly, but this is the “Long Tail” of commenting, isn’t it?
In other words, the work I am doing to network and connect with other bloggers has resulted in growing my blog’s impact by over 25%. So, content is key… but it’s not everything!
Just so that you trust me on this… here’s a list of the sites that have lent traffic to me that I’ve connected with. I did limit the list to sites that have sent me more than 1 hit… otherwise, this would take a day to load.
To those blogs out there that I’ve connected with… Thanks!
I’m reading Never Eat Alone right now. Perhaps there’s room in this book for a chapter called Never Blog Alone!
Thanks to all of you that have helped drive traffic to my site!
Disclaimer: I spent a couple hours tonight reviewing a list of about 1,000 referrals. You may find a link or two in this list that don’t belong there; however, I’d estimate the margin of error less than 1%.

Douglas Karr
I also really liked the book, Never Eat Alone.
The longer you’re connected with someone’s site, the more traffic you’ll receive I’m sure.
I assume that’s the reason lifehacker sends you so much traffic because of how long you’ve been on the site.
I was surprised to see blaugh.com sending you traffic. How did that work? I know you send them traffic because of the comic on your site but it coming to you is interesting. Did they do a comic based on you? If you… link please as I want to see
Keep up the great work. I see good things for you in 2007.
–Liz, http://www.Answers.com
Re: Blaugh: I actually assisted those guys a little bit with some feedback on their site as well as sent them some code for modifying their theme. I don’t believe they utilized the code… they did say if I made them happy that there would be a cartoon forthcoming. I didn’t do it for the cartoon, though! I also provided a post on my site on how to add bLaugh after the first post on the home page that they enjoyed.
I’m sure Have Laptop Will Travel will be improving my stats this year, now that you’re famous!
You’re right about connections. I get a good amount of traffic from the articles I write for lifehack, and from commenting.
Thanks for including Unconventional Thinking in your thoughts and the list. Also thanks for visiting and commenting about Mark’s article in Forbes.com. We’re sure your book will be a great success.
I’ve been leaving this quote all over the place; but she said it far better than I ever could:
“Never underestimate the power of a small group of dedicated people to change the world. Indeed, it’s all that ever have.”
by Margaret Mead
Best of Luck,
Chris
Glad to see that CustomersRock! is sending links your way, as you have been sending folks to me as well.
Through the Z-list, I have entered a whole new community of like-minded people, and it has been great to
learn from them, including you! I will do some of my own referral analysis (easier, as my blog is
relatively new) and do some reporting soon. Thanks for the idea.
With the beauty of RSS feeds, we can keep up with what everyone’s discussing today — what’s on the minds of our extended network now and helps us keep engaged.
Commenting has truly made us feel connected and allowed us to participate in the larger conversation.
The long tail of commenting is a beautiful way of identifying what’s going on here. There’s the freedom to engage as often as you like whenever you can or want to. Blogging allows the conversation to continue, evolve and for us, it often spurs new ideas for blog posts.
Great post and we value the “connection” we’ve made with you!
Keep up the great work!
Seriously though, Doug, thanks for all you insight, and willigness to share and help - both in blogsphere and e-mailsphere.
Thanks for the heads up about correct spelling. Erin from marketing also brought it to my attention today. It’s safe to assume that I have learned the error of my ways.
Do you have a “forward to a friend” option on your blog? I want a friend to read your latest post.
It’s just so easy to get caught up in actually posting and trying to sift through your feeds and make sense of all the info out there, that it’s so easy to forget the whole point of what blogs are about: discussion.
Thanks for the reminder, Doug!!!
Good post.
Guy
Weird… The mystics of the internet
It appears that your site and littmagi.com are served from the same server. I’m not sure how the analytics package captures the source… perhaps a reverse IP of some sort. It is interesting!
Doug
This is the first time I’ve seen a quantitative measurement of the number of referrals you can get from commenting on other blogs. The numbers are amazing.
Your reasons for commenting are even more important, though:
Participating in a conversation because you have something to add rather than because of what you’ll get out of it is what makes blogging fun and worthwhile.
I linked to you in my article about blog optimization tips at search optimization school.
Keep up the good work!
The Marketing Pilgrim blog had a brief post with good insight into the value of the conversation in which you take part as a blogger. The post is called Building Blog Traffic By Commenting. Douglas A Karr provides two great…
It seems that Web 2.0 really set the trend for 2006. Web 2.0 is all about the user’s experience….
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Are there any pre-reqs before installing it? (yes I did input the technorati key).
-Americo.